Biotherm Concept Store

Collaborative Partners:

Client - Biotherm – L’Oréal

Concept - Universal Design Studio

Architecture - The A Group

Furniture - Atelier 181 & Gruppo Pozzi

Artistic Direction and Project Management - SUPERBIEN

Digital Experience Production, Generative Content, Creative Coding Sound Design and Hardware - AC3 Studio


A minimalistic, modern blue door labeled 'Biotherm' set within a circular illuminated frame on a vibrant blue wall.
Interior of a modern skincare lab with blue lighting, featuring microscopes and skincare products, and a Biotherm logo on the wall.
Display of blue skincare bottles labeled IBIOTHERM Life Plankton Elixir on a reflective surface with a glowing circular background.
A futuristic, blue-lit laboratory with scientific equipment and a digital display on the wall.
A modern display of skincare or beauty products on a stainless steel counter, with bottles and containers, in a sleek, blue-lit setting.