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Apple unveiled the latest version of their iOS software to the world at last week’s WWDC. The fact that this was an event that almost completely excluded any hardware illustrates how technology pioneers, such as Apple, recognise that great software (and huge amount of time, effort and resources that go into its development) is fundamental to delivering amazing products that enhance the life of each user.  This is a view that resonates with our experience; our own MeSh panel has meant that we’ve become very used to taking low-cost consumer tablets and loading each with our own dynamic software to create solutions that vastly outperform professional touch-panels sold at more than ten times the cost.

With iOS 7, Jony Ive’s team at Apple have clearly strived to create a cohesive user environment by setting out to unify the design language used across every element of its interface.  One of the major drawbacks with the current app experience, and one noted by user interface experts such as Heather Martin at Smart Design, is that apps create a fragmented “dip-in, dip-out experience” for the user.  This was one of the many reasons why when we deliberated over the development of MeSh we dismissed basic iPad app solutions in order to create a single unified experience that our customers would thank us for.

Whilst we don’t have the resources of Apple we’d like to think we share a very similar ethos – MeSh is our current emblem of that.
If you haven’t used MeSh, would like to better understand the journey that led to its creation, and where we might take our clients next, feel free to book a visit to our new Experience Centre.

 

 

Johanna Fright
Brand Guardian at Ideaworks